General Insights

10 Food Start-Ups to Watch in 2023

Scott Williams
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The food sector is continuing to change and adapt as we start a new year in response to shifting customer needs and rising sustainability concerns. This post highlights ten forward-thinking culinary start-ups that will set the standard in 2023. We want to help our readers stay current on the newest trends and developments in the food-tech industry by giving a thorough overview of each firm and its distinctive offers.


Greener is a Bath-based start-up founded in 2019 to help small food businesses build sustainable supply chains. Their innovative platform uses matchmaking technology to connect food and drink SMEs with supply chain partners who share sustainability and environmental values. Greener has expanded to include over 100 businesses since its inception in June 2021.

With the help of its platform, Greener makes sustainability easy to use and affordable for small enterprises. The platform assists suppliers and consumers in swiftly creating specialised, sustainable supply chains that satisfy their requirements. To help establish a more sustainable and accountable food market, greener aims to make sustainability accessible for all small companies.


Vow, a start-up headquartered in Sydney, is transforming the food sector with its novel meat production method. Vow, which George Peppou and Tim Noakesmith founded just 3.5 years ago, has grown fast to become Australia's largest cultured meat business. Investors who support it include Tenacious Ventures, the NSW government, Blackbird, Square Peg, and Grok.

Vow produces meat more ethically and sustainably than conventional animal agriculture by using animal cells. The business is steadfastly working to develop better food with a multidisciplinary team of scientists, technicians, and designers. Investors have taken notice of their strategy, as seen by the company's record-breaking $49.2 million series A investment round in 2021.

By the end of 2023, Vow plans to have its first cultured meat product generated from animal cells available for tasting in Singapore restaurants under its brand. As first-time consumers can sample grown meat in a restaurant, this is a crucial turning point for the business.

Technology is altering how we think about food production and sustainability and how we generate meat. Vow is building a more ethical and ecological food system from the ground up by producing meat without animal agriculture. Vow is well-positioned to continue bringing about change in the food business for many years thanks to its dedication to innovation and healthier cuisine.

Grounded Foods

Grounded Food is creating waves in the food market with its novel method of generating plant-based cheese and dairy products. Grounded Foods, founded in 2019 by Veronica Fil and Shaun Quade, uses a distinctive fermentation technique to produce delectable and sustainable substitutes for conventional dairy products.

Grounded Foods' products are manufactured utilising a combination of vegetable protein, fibres, and a fermentation method that resembles the traditional cheese-making process, in contrast to many other plant-based cheese products on the market. As a result, the product has a delicious flavour, texture, and meltability comparable to regular dairy cheese.

The products of Grounded Foods are not only delicious but also more environmentally friendly than conventional dairy products. The business lessens the environmental effect of food manufacturing by using waste streams and ingredients that have been recycled. Acknowledging its dedication to sustainability, Grounded Foods was awarded one of Fast Company's Most Innovative Companies in the food category for 2022.

In the food market, Grounded Foods has already established a solid reputation for itself by placing its goods in several renowned eateries and retail locations. Some important businesses that have invested in the industry include Big Idea Ventures and Veg Invest Trust.


A start-up in New York called Farmshelf is changing how consumers view fresh food. The business creates clever indoor farms that enable anyone to quickly grow their food near where they live, work, and consume.

Farmshelf Home, an indoor garden that enables consumers to grow fresh vegetables in their homes, is one of the most intriguing items offered by the company. The technique is simple to use and requires no previous gardening knowledge. 

Customers can quickly grow fresh herbs and veggies by plugging the device into a wall. Farmshelf Home is an excellent solution for anyone who wants to cultivate fresh fruit but only has limited room because it is also made to be space-efficient.

In addition to providing household services, Farmshelf designs aesthetically pleasing growing systems for companies that want to provide their clients with fresh vegetables. The company's designs have been used in several industries, including restaurants, hotels, and corporate buildings.

Compared to other indoor gardening systems, Farmshelf stands out due to its emphasis on innovation and sustainability. For instance, the business grows vegetables using hydroponic technology, which uses up to 90% less water than conventional farming techniques. As a result, Farmshelf's systems are more efficient, effective, and economical.

Planet Nourish

A start-up called Planet Nourish provides customised dietary programmes using artificial intelligence (AI). The business creates meal plans specific to each person's dietary needs and tastes to make eating healthy simple. 

Dietitians at Planet Nourish collaborate with clients to develop individualised nutrition plans that consider their dietary limitations, exercise objectives, and lifestyle considerations. 

Individuals may be able to attain their health objectives more quickly and successfully than with a one-size-fits-all approach if they use this individualised approach to eating.

In the upcoming years, the market for personalised nutrition will expand significantly as the global population ageing and interest in health and wellbeing continue to rise. With its cutting-edge application of AI and individualised approach to nutrition, Planet Nourish is well-positioned to be a significant competitor in this market. 

Planet Nourish assists people in choosing healthier foods and leading better lives by providing individualised nutrition plans that consider each person's specific needs.


A start-up in London named Exo seeks to use insects to sustainably meet the growing need for protein. The business focuses on harnessing insect protein to produce savoury and nourishing goods that can replace conventional meat and other protein sources. 

Exo’s strategy is ground-breaking, ecologically benign, and environmentally sustainable, and it has the power to alter the food sector completely.

Although the concept of using insects as a source of protein has been floated before, it is currently gaining popularity due to the rising need for sustainable food items. Compared to conventional cattle, insects use much less water, land, and feed. They are also a very efficient source of protein.

Moreover, they generate less waste and greenhouse gas emissions. Exo is taking this idea further by utilising cutting-edge technology to produce delicious and nutritious insect-based foods.

The company aims to increase access to healthy, sustainable food. Exo uses a variety of insects, including mealworms and crickets, to produce products that are high in protein and nutrient-dense. The company's goods include protein powders, energy bars, and snacks, all designed to be tasty and healthful.

The insect-based products from Exo have several benefits over conventional protein sources. For instance, they are lower in fat and calories than traditional meat products and higher in protein and other critical minerals. 

They are also devoid of hazardous chemicals like hormones and antibiotics. Exo’s products are also made simple and may be included in various recipes and meal plans.

The way that Exo produces food can potentially significantly impact the food industry. The business is assisting in addressing some of the critical environmental and social issues related to traditional livestock farming by employing insects as a sustainable source of protein. 

The company's products are an excellent choice for those seeking alternatives to animal proteins that are sustainable and nutritious.


Replate is a startup that rescues extra food from businesses and donates it to neighbourhood-based organisations that help those facing food insecurity. This helps to reduce food waste. 

Replate connects companies with surplus food to areas experiencing food poverty using its proprietary technology, increasing food access, lowering waste, lowering carbon emissions, and conserving water.

The company has partnered with companies like DoorDash, Chipotle, and Netflix to recover over 3.6 million pounds of food and distribute 3 million meals to charity. Replate, a San Francisco-based start-up, is one of many tackling the issue of rising food waste and attempting to create a more sustainable food system.


A start-up in London named Mimica has created a biotechnology solution to deal with the problem of food waste brought on by incorrect expiration labels. Using a gel that simulates how food expires, the company's technology offers a more precise and trustworthy measure of freshness.

The consumer is informed when the food is no longer safe to eat by the gel, which is applied to the package and changes colour as the food within spoils. This technology can reduce food waste and enhance food safety by giving us a more precise means to assess the freshness of food goods.


Aerofarms, a sustainable indoor agricultural business headquartered in Newark, New Jersey, uses aeroponic technology to cultivate fresh food in urban settings. Since its founding in 2004, the company has been changing agriculture by utilising innovations in plant biology, artificial intelligence, and indoor vertical farming.

Aerofarms has developed a patented agriculture platform that uses aeroponic growth methods to raise a variety of fresh produce. The business now owns and runs four farms in the Newark area, with intentions to grow internationally. 

Millions of data points have been collected to support Aerofarms' claim that the most delicious produce may be produced by utilising its whole FlavorSpectrumTM. The company's kale is sweeter, and its arugula is spicy.


In conclusion, the food sector quickly changes, emphasising innovation, technology, and sustainability. The ten start-ups this article highlights are only a handful of the fascinating developments in food technology. Businesses and consumers may make more informed decisions about their food choices and contribute to creating a more sustainable future by keeping up with the most recent trends and innovations.

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